Here's Why Renters Should Become Homeowners

Register for our It’s Time to Own It event here.

As the middle class continues to decline and as political unrest continues to create feelings of uncertainty for many Americans, a longing for a sense of security pervades the nation. For those living in Central Ohio, these issues are exacerbated by skyrocketing rents. But we at Take A Look Real Estate Brokers are devoted to helping you to change not only your mindset, but your economic reality through homeownership. In this article we will share 5 reasons why you should consider home ownership as a better alternative to renting.

1. When you buy a home, you receive tax benefits that you wouldn’t receive as a renter. The tax laws are more supportive of owners of homes and business. According to mortgage calculator.org, homeowners in 2019 can deduct up to $750,000 in interest expenses and exclude up to $250,000 in capital appreciation. For many people, those deductions can be helpful to take care of other expenses or to put towards education, a business or retirement in the future.

2. When you own a home of a similar square footage as the one you currently rent, the monthly mortgage on that home is typically less. Where the average rents in Columbus are around $1,500 a month, a home with a $130K mortgage can garner you a monthly mortgage payment of under $1,000! That extra $500 in rent that you are giving to the owner of your home or apartment of complex is increasing his or her net worth… not your’s. Think about that the next time you pay your rent.

3. When you pay your mortgage, though you are giving it to your mortgage company to pay back your loan, you are still building a nest egg for yourself for your future. If you purchase wisely, at the point that your property increases in value, you then have equity. That equity can be used to purchase another property, to put towards education or retirement or even help you fund a business opportunity you have dreamed of. When you own, you are paying yourself. Remember that.

4. Neighborhoods that are populated by owners are better for the community. Compared to neighborhoods where consistency in upkeep and maintenance may be sub-par, owner filled communities tend to better maintained and cared for to a higher standard. Owners, take… well… ownership of their properties and yards. They understand that the upkeep will affect their investment and their futures. So they take great initiative to resolve the issues that arise. Also, in neighborhoods filled with owners, members pay closer attention to the traffic, the people, the children and the elderly with a little more care. Therefore, you are likely to feel safer and more secure than you would in a neighborhood of temporary renters.

5. Sometimes times get hard. Layoffs and medical concerns can create periods of a slower influx of income. Because of that paying, paying your monthly expenses could be a bit harder than in times of stability. Understandably, landlords aren’t always so forgiving of late payments, because often they are depending on the rent payments from their tenants to pay off mortgages of their own. In those cases, in Ohio, it only takes 3 days to get a notice tacked on your day and a request for you to pack up and move out. However, when you own your home, you get to buy yourself a little more time. Your payment might be due on the 1st, but by the 15th or even the 30th, no one is rushing to your door to serve you with a notice to vacate if you have not made that mortgage payment. This allows you greater freedoms and flexibility to reorganize your budget and find a creative solution for raising the money to get current.

Come on out to our “It’s Time To Own It” events on Saturday March 23, 2019 from 2:30 to 4:30 pm and on Wednesday March 27, 2019 from 6:30 to 8:30pm to learn how you can begin the process towards home ownership. We’ll have great speakers and you’ll be educated on getting credit and cash ready to purchase. You’ll hear from our agents, title agents and other real estate experts on everything from loans, to inspections, to appraisals, to closing expectations. To get registered click here and we look forward to seeing you at our brand new office at 2957 Stelzer Road!

Why Agreements in Real Estate are Important

As real estate professionals, our job at Take A Look Real Estate Brokerage is to service our clients needs with professionalism and an attention to their best interests. In order to be as effective as you need and to get the highest quality of service, agreeing to certain standards of dedication is in the best interest of the homebuyer or seller. For some clients, signing agreements doesn’t always make sense to them. In this article, we will explain why an agreement can be your best ally.

First of all, when an agent presents a buyer or seller with an agreement of exclusivity, they are going to bat for their reputation and their diligence in servicing you. They are, in essence, saying that their job is an allegiance to your needs, desires, resources and time. Most agreements specify a time frame that they intend to dedicate to helping you to get what you want and certain actions that they will and won’t take to keep you satisfied and taken care of. By law, it holds them to the fire. It forces them to take initiative to execute and deliver services to you that will help you to buy or sell the right property in the right amount of time.

A buyer-broker agreement is the agent’s promise to give you access to the largest quantity of quality properties that will fit your needs and price point. For a seller, a listing agreement, particularly with Take A Look, is assurance that consideration of your home will be given to qualified, serious prospects and agents that are also bound by the rules of the Columbus Board of Realtors. When our agents are tasked with servicing you, they are tasked with being devoted to protecting your resources while respecting your time.

But an agreement lets our agents know that you are as serious as we are in providing assistance to you. We understand that real estate transactions can be tedious and even scary for people because of the high dollars amounts being transacted. For many, real estate is the most expensive investment and undertaking a person will ever commit themselves to. When you make an official agreement with an agent, you are holding yourself accountable to making a move that can be a positive investment or retrieval of equity for your future.

At Take A Look, our agents are not only licensed, but receive ongoing training, support and resources that make the time that we spend working with you valuable. Our attention to your needs and the details of your transactions are of the utmost importance to us. And our allegiance to the precepts of the Board of Realtors holds us accountable to upholding ethical standards and behaviors.

You can rest assured that when you sign an agreement with an agent with Take A Look Real Estate Brokers, our agents, backed by the brokerage itself, are on your side. If you would like to speak with one of our agents about buying or selling a property, contact us at 614-778-8503. Also follow us here on Facebook for local market info, available listings, property tips and inspiration.

Take A Look Real Estate Has Upgraded: Tour the New Office

The sun is shining on Take A Look Real Estate Broker’s new space!

On January 26, 2019, after a focused vision, some diligent planning and team work, Take A Look Real Estate Brokers unveiled our brand new office space. Situated on a corner lot at 2957 Stelzer Rd., adjoining a quaint veterinarian’s office, we are now open for appointments and walk-ins.

Theresa Barron, broker and visionary, wanted a space that was collaborative, energetic and functional for inspired productivity. With its uplifting color scheme and open feel, customers came alive at the open house. There was great food, music, positivity and lots of valuable information shared with our guests. Agents now have a work environment to grow their businesses at pace that promotes their idea of success. And clients have a place to go to ask questions and solve some of their personal economic concerns.

Because Take A Look offers an array of solutions for Central Ohio residents, the space had to allow for enough working room for agents and staff to assist. As you walk in the office, you are greeted with uplifting colors and New Age decor. There are three workspace areas and a media room for agents to create powerful video content for their social media channels and to close out sound for undistracted phone calls with clients.

There are various services that are being facilitated in our building. With real estate being our main focus, agents support home buyers, sellers and investors in making smart moves with their resources. As the government shut down takes a pause, our certified experts are also processing tax returns for W2 employees and 1099 independent contractors. We also assist clients with the protection of their homes, retirement income and their families through life insurance. We discover your needs and goals to locate the right policies, riders and premiums that fit your lifestyle.

Our office is also a training center for new agents. Through our Platinum Success program, along with our private facebook group and exclusive educational podcast, agents also receive their fast start training in the office and get a front row seat to watch successful, seasoned agents work. We believe that collaborative productivity is the key to success. Now we have an office that will help accelerate these ideals.

You are invited to stop on by, meet the broker and talk to the agents! If you are thinking about buying your first home, our next “It’s Time To Own It” event will take place in our conference room in March and we will put you on the fast track to ownership, starting at whatever income or credit level you are currently. We will meet you where you are and help you prepare for your future.

To get pre-registered for the event, give Theresa a call or shoot her a text at 614-778-8503. Make sure to follow Take A Look Real Estate Brokers on Facebook. Oh, and don’t forget to subscribe to our Youtube channel to get the most in depth real estate information and Central Ohio market news.

How the Government Shutdown Will Impact the Real Estate Market

For more questions about how you might be able to take advantage of lower interest rates and/ or how to best begin and manage a home loan during the government shutdown, please contact Theresa Barron at 614-778-8503 or shoot us an email at admin@takealookbrokers.com.

As the U.S. government shutdown over border control continues, with no foreseeable end date on the horizon, we can expect a couple of changes to the real estate market. And with both parties at an impasse over whether or not to fund a $5.7 billion dollar wall, it’s unclear when a resolution would reopen the government and its normal procedures. So far, it isn’t clear whether or not these changes will be of extreme positive or negative impact. But there will be an impact nevertheless to real estate. Here are the three areas that will be affected by the shutdown.

Interest Rates May Drop

During shutdowns, mortgage companies are uncertain about the tides of real estate values and the speed with which loans will be processed. For this reason, interest rates are expected to decline. In the government shutdown of 2013, mainly over disputes over the national budget, interest rates dropped from 4.8 to 4.25, remaining there for the majority of the shutdown, according to the Federal Savings Bank. CNBC online expressed, on January 9, 2019, that though the interest rates plunged from 4.84 to 4.74, the overall mortgage applications spiked a whopping 23.5% the previous week! However, there have been reports of government employees being unable to continue with loan applications due to reported loss of income or simply pulling out of the process altogether.

Loans May Be Processed Slower

Though Fannie Mae and Freddie Mac will continue on with their normal functions and processes, the United States Department of Agriculture (USDA) will not be processing any rural loans. USDA is managed by the Department of Housing and Urban Development (HUD), which is closed until further notice according to HUD.gov. And though the department will process single family loans, national economist with the National Association of Realtors, Lawrence Yun, expects delays because the U.S.D.A. is not expected to be staffed adequately.

Because the Federal Housing Association (FHA) is managed by the Department of Housing and Urban Development, one can expect delays in loan processing. According to HUD, single family home loans will be funded, however home equity conversion mortgages will not. The Veterans Administration is also managed by HUD and will continue to be processed, though delays can also be expected.

IRS Tax Refund Processing May Be Delayed

Russell Vought, director of the White House office of Management and Budget, indicates that tax returns will be processed as usual, beginning January 28, 2019. According to a statement released by IRS commissioner Chuck Rettig, “We are committed to ensuring that taxpayers receive their refunds notwithstanding the government shutdown.” However, there may be delays as only a portion of the IRS will be staffed during the shutdown. IRS.gov indicates they have the authority to issue payment refunds through a permanent, indefinite appropriation directed by Congress. Any delays that are created by the IRS not being fully staffed might also delay the processing of mortgage loans, as lenders will require that homebuyers present their tax returns in the processing of a loan application.

For more questions about how you might be able to take advantage of lower interest rates and/ or how to best begin and manage a home loan during the government shutdown, please contact Theresa Barron at 614-778-8503 or shoot us an email at admin@takealookbrokers.com.

Is AirBnB the next new strategy for the real estate investor?

The late Alvin Toffler, American writer and futurist, once said that “the great growling engine of change” was technology. Never has this been more true than for the real estate than now. With the emergence of AirBnB, a tech company worth more than 20 billion dollars, investors and property managers have a new, innovative opportunity.

AirBnB was founded in San Francisco in 2008 by Brian Chesky, Joe Gebbia and Nathan Blecharczyk and in ten years have amassed over 160 million clients, 3 million listings and does business in 190 countries. The app based business allows travelers, for leisure and for work, to forgo hotels for home rentals. Users simply locate listings for certain dates and destinations, and with a deposit and rental fee, they can rest their heads in homes, apartments and cottages around the globe.

For real estate investors, the app creates a new way to create more income, with less headache and work. In hot metropolitan cities, AirBnB hosts earn an annual average of $20,619 per property that they rent to guests. According to smartasset.com, hosts in these major cities who rent 2 bedroom units between 20 to 24 days out of a month, can expect to earn between $1700 to $2800 per month.

This is an interesting proposition for property owners who struggle with inconsistent tenants and consistent wear and tear on their units. The relationship between a long term renter and a weekend guest is different as renters expect more for their money than they may often be willing to return in terms of respect for a property. As well, AirBnB guests are charged a deposit fee on their on file credit card for damages incurred during their stay, which protects the owners and their investment.

Typically, hot seasons for AirBnB hosts are during festival seasons and holidays. However, it’s a great accommodation for professionals who travel for work throughout the year who want the feeling of a home in a community. In a house or apartment, they are able to save money on food as they can cook an avoid eating out every night. There is no check in process as this is typically resolved via the app and conversation with the home owner prior to the trip. It’s a great trade for everyone involved.

If you are in Columbus, Ohio and considering buying an investment property and would like to learn more about properties in hot zones for tourists and travelers, contact Theresa Barron ASAP. With over a quarter of a century in real estate and investing, the Take A Look Real Estate Brokers teams comes equipped with market data, Columbus inventory, knowledge, and experience to make your property buying experience work for your needs. Call us now at 614-778-8503 to get started.

Dear Homeowners: Great Real Estate Stats for Fourth Quarter

“In 2017 the average sale price in Central Ohio was $211,482. In 2018, the average sale price was $232,228.” - Theresa Cray

DEAR HOMEOWNERS:

I am writing to you to talk to you about our current housing market. I thought it would be nice to give you a year to date summary. I hope you find the information useful and informative. After you read through, be sure to let me know what else I can do to add value for you. I am writing and speaking to you weekly, so we definitely have time to answer your questions. 25 years of serving, has really given me a broad base to drawn from.

With all that said, here is some good news about our phenomenal City of Columbus, Central Ohio and the broader community. Our city has been growing for the past several decades. It’s a bright, clean, moving into the next phase, city. We now have great downtown housing. The city is doing a lot of revamping in the more Central zones. We are pure and simple, growing! It’s a wonderful time to live and work in our town. We are talking about serious growth. We have 2 Million 78 thousand people in our Metropolitan area. The actual city of Columbus has roughly doubled from approximately 470,000 residents to nearly 900,000 residents.

Let me get into how our growth has impacted our housing market in recent years? Well here are the facts: Housing prices have risen 10% in the past 12 months. Real estate professionals have sold approximately 24,000 homes from January 2018- September 30, 2018. Homes are also selling for 99% of asking price in-spite of the 10% increase in price points. You might ask, what are the real numbers in dollars? In 2017 the average sale price in Central Ohio was $211,482. In 2018, the average sale price was $232,228. We all know this past spring demonstrated very high demand. Creating an overheated market place. Buyers were willing to overpay for property. They were also willing to buy property in less than optimal condition with fewer updates for higher pricing.

The largest segment in this market place are families with children, who need to move just after school is out (now May) and often also have to sell a home. This “frenzy” begins typically early March. It changes, in August and I bet you can guess why? The reason is because the children are now in school and who really wants to have their kids out of school or starting late. As a parent, I surely don’t want to deal with moving after school starts and I definitely want my kids school situation wrapped well before we get through the summer.

In the fall we still have a great market. It is simply not usually the folks with small children. It is more likely people who are relocating, or those who simply are ready to move before the end of the year, or folks who need more space because of a change in family status, or investors who know it’s a good time to sell and folks who are thinking about downsizing into a more appropriate home size for their households. And of course, it is also the millennials who are now ready to buy their first home. The point is there is a market and it is a rather robust market by historical Columbus standards.

There has been a lot of speculation in the news, and other social media discussions. Here is my take, it is too early to tell. With that said the late Winter and early Spring will help us to assess the real truth about where the market is headed. It will also give us a great clue for the 2019 home selling opportunities. I believe we will see more of the same very high demand. I say this for a couple of reason: 1.) What I know for sure is our population is not getting smaller and 2.) Our population is not getting younger. Both of these factors are reasons why people move. Really, when we talk about markets; we are talking about people and their lives. People don’t move because they love to move. They move because they need to move and their lives are changing.

Here at Take a Look we understand the needs of our clients and how important the decision to sell your home is for most people. It is our goal to make your transition to your next home a seamless, well thought out process, with care and concern. I hope you find this information helpful and informative. Let me know if there is anything else I can do for you and your family.

Thanks for stopping by,

Theresa Barron, MBA- Broker -Take a Look Real Estate

Rates UP, Inventories Up: Is this the beginning of another Real Estate Crisis? Or Not?

Buyer’s Market?  Who knows. Personally, I believe the market will slow down because nothing lasts forever.  The good news: there is always a market, always buyers and always sellers. And the market is continuously moving.  If your property goes for thousands over list price, then if you are going immediately into a purchase expect your are going to pay more because you are in high selling market. It’s a dilemma.  And that is one of the reasons why sellers don’t sell when the market is paying higher dollar amounts for their properties. Then again If you sell and the market has flattened, you are likely to benefit when you are purchasing because the market is more stable and less inflated.  The market is the market and the reason to buy or sell is your personal circumstance. If you need to move, then you should move and as your agent, we will help you to get the best deal in any market. Its 6 or half dozen.

This seller’s market has been something else.  It is highly unusually in a midwestern city of less than 4 million people.  It’s something that happens in those larger metropolis’ and now has become just ‘what it is” like Los Angeles, Chicago, New York, Miami or Boston.   

According to the Ranking folks, Columbus for more than just a moment was the 5th hottest market in the country.  Its funny because we also ranked pretty high when foreclosures where more than 30% of sales 2008- 2011.  

So the questions remains, are we now going into a buyer’s market?  This is what I think, I believe interest rates will climb a bit more and it will slow down the buyer’s eagerness.  I believe seller’s will think they need to hurry up and catch the wave before they miss it and then inventories will rise.  When inventories rise, the buyer’s will have more options in price, terms and selection of homes to choose from. Does this mean buyer’s market?  No it does not, because the true test is if the market sustains the very heavy demand that occurs in the Spring 2019- through school starting months late July and August.  It seems to me the shear numbers will push us right back where we were last spring in fiery, highest and best, stampede marketplace where buyers may bid on several before they achieve the goal of going into contract.

With all of that said, the fall is providing a welcomed opportunity for buyer’s to have better pricing, terms and selection for the next few months.  Meaning, they may not be 15 to 20% overbidding to get in contract, or competing with multiple buyers for mediocre “needs work housing” or settling for less then they could get if they purchased in the fall.

I hope I left you with a fair minded, professional opinion that has been worth your time reading.

Theresa Barron is the Broker and the Owner of Take a Look Real Estate Brokers.  She has been serving Central Ohio Homeowners and Buyers for more than 25 years.  Theresa is a solutions oriented Broker. She and her team are out of the box thinkers and bring fresh ideas to their clients, adding immense value at a time when clients needs must be the focus.  Give her a call if she can be of assistance to you in your home selling or buying needs. She loves what she does and it shows.

The Rebuilding of Parsons Avenue and Why You Should Invest There

There’s a rejuvenation taking place in one of our beloved Columbus communities. There’s a two mile stretch between Livingston Ave. and Rt. 104, on the south of Parsons Avenue, where real estate developers, entrepreneurs, businesses, and residents are vying for access.

During the late 1800’s, Old Towne East was a community in which affluent, business class members lived, worked and communed. This took a turn in the 1920’s when suburbs began overpowering them creating a class struggle, survival of the fittest.

By the 1950’s, things had rapidly changed. First, the Broad St. Boulevard was removed to make way for Interstate 71. This completely destroyed the thriving businesses and establishments for the current community that ran along the boulevard. And by the time the wealthy elite had relocated, home ownership simply declined. Parsons Avenue was in no way spared.

Based on the 2006 Parsons Ave. Area Revision Plan, the consensus was that the area would need to be restored to prevent crime, violence, poverty, and property vacancies. The initiatives sparked investors and entrepreneurs alike to jump on the bandwagon. And with the masterful engine of Nationwide Children’s Hospitals investments in the area, massive regeneration has taken place. New and updated restaurants, shops, and renovated buildings can be see along Parsons Avenue, with new age design and appeal.

Community revitalization efforts also become a warm oven for condo and apartment communities. These apartments tend to be sleek, cutting edge and trendy to fit the style of that community and the texture of the power players’ wallets. Parsons Avenue is a prime example of this. With an updated Parson’s Corridor as the areas point of focus, real estate developers are all vying for competitive space.

One such community is The Arbor, located on Lehman St.,  conveniently nestled around Parsons Avenue improvement efforts. Right across the street from Nationwide Hospital, it’s a modern lifestyle community made with ecological sustainability at the heart of its branding.

The stylish apartments, between 743 sq. feet to 1436 sq. feet, come with chic appliances, modern amenity and a community embrace. From one bedroom apartment layouts all the way to 2 bedroom townhomes, rents range anywhere from $1209 to $1867. It’s a short distance from dining spots, shops, the updated Parsons Ave. library, markets, and places of business.

For those who opt for a modern lifestyle with access, convenience, amenity, and community, The Arbor might be a great choice.
For those who see the value in investing in this area, getting to know Realtor who understands that marketplace is a great first step. Theresa Barron and the Take A Look Real Estate Brokers team have served, worked and invested in and around this area for many years. Theresa understands the trends, patterns and values of this market. Don’t hesitate to contact her if you would like to know how she supports clients investing in this area.

The Success Mindset of a Real Estate Agent

Becoming successful in real estate, or anything for that matter, requires a mindset that supports and creates success. It seems that many people in real estate struggle with discovering the right philosophies to guide them to success. Maybe it’s because your brokerage doesn’t provide enough training, support and mentorship. Or maybe it’s because you haven’t dived deep into the waters of personal development. In this article, we’re gonna share the necessary mindset to inspire a successful, six-figure real estate business.

Find your why.

If you don’t know why you are even in the real estate industry, maybe it’s time to take a step back. Knowing why you chose real estate as a career option is crucial because if your reason isn’t strong or firm enough to get you out of bed, on the phones, or to a listing appointment, then you have some serious rethinking to do.

Look, for many people, the idea of being able to make more money in less time than the average 9 to 5 gig, and be free from the restraints that come with having a boss is enough. Remember you can achieve $100,000 in two transactions a month, in under 30 hours worth of work. That should be enough to get anybody up and at it.

Stop whining and do what it takes.

Yes, the truth is that it takes more time and energy to lay the foundation of a business in the beginning. However, the pay-off is so sweet. Because once the systems are set up and your marketing efforts have developed a momentum, much of your business simply becomes maintenance.

So stop whining about what it takes and just DO what it takes. And what it takes is for you to find people who want to buy and sell houses. And, if they’re not coming to you, you need to go to them. The best way to go to them is by phone and face to face. Let people know who you are and what you can do to help them. Get to know them and find out what their needs are. And then become a service professional and help. Allow them to become familiar with you and trust you. You just can’t think that hiding behind signs, social media posts and emails are ways to build relationships. Don’t worry, there is still a place for passive marketing and attraction marketing too.

Don’t be afraid of sales conversations.

Regardless of what you think on the subconscious level, regardless of what society says, sales is an honorable lot in life. Sales is the exchange of currency for a product or service. It’s how most humans get access to the things that they want and need. Sales people are simply those who service that process. Granted there are people who make a mockery of sales with slime ball tactics, slick claims and subpar offerings, the truth is there are many more sales professionals with integrity. If you are that sort of real estate professional, you have no reason to be timid about approaching people to service their needs.

The truth is, what we do is more about service than sales anyway. Our goal is to find out they need and help them with it. People decide to upgrade, downsize and invest everyday. They are newlyweds, growing families, divorcees, retirees, widows and those looking to grow their portfolios. People actually want what you have to offer!

But how are they to know that you can help them if you don’t tell them? Pick up that phone for an hour a day and let friends, family member, colleagues, coworkers, business owners, medical professionals, postal workers, school principals, beauty experts, neighbors and strangers in the check-out line know that you are the real estate professional they need in their corner. Leave them with all your forms of business contact information. Get involved in the community where they can interact and engage with you on deeper and more meaningful ways.

It’s all about relationship marketing and it’s your responsibility to build those relationships that can support and sustain and six-figure or more business, not to whine. Make it happen!

If you believe that you really need more real estate training and support, click the button below to join our private facebook group. It’s free and so is all the training included.

Take Your Real Estate Business from Struggle to Success

Are you a real estate agent struggling to achieve 6 figure success? In this article, we’ll share how our free training group can help you to become a success in real estate.

When I became a real estate agent in 1994, I joined a big box brokerage. They provided the big box name, but they did not teach me how to produce. There was very little training, and what training there was, wasn’t working for me. I even tried to listen in on office talk to learn what to do and how to get started. But as a single, working mom of three kids, being at the brokerage office wasn’t always feasible. I also discovered that the money wasn’t being made hanging out at the office.

I figured I probably needed to be walking around neighborhoods and talking to people. I also got my hands on a marketing book that explained how to develop a network of people that would do business with me. It said I “should speak to every person” I came in contact with. I did just that. But what I didn’t understand was that I needed to implement the process of qualification. I found myself running around town with interested people who weren’t ready to buy.

I started to wonder where I could find a regular source of qualified buyers. Then I began to sort through people who worked with me at my place of employment. Because we worked in banking, I thought many of them would be qualified. That helped me begin selling! Word got around the bank that I was a real estate professional they could trust to get the job done. Within four years, my real estate income was as much as I made on my job, and on a very part-time basis.

But life happens and after marrying, having my fourth child and my bonus daughter, while supporting my sick mother, I quit my job at the bank. I went full time in real estate and enrolled in school. I knew that now I needed to find more clients. But I realized I hadn’t found a new path to those clients and would have to start from scratch. I had a heavy expense load and lots of personal and educational responsibilities. And I really struggled to find some direction.

But things seriously improved after reaching out to an independent broker named Terry. She increased my commissions by 30%. She provided me detailed mentorship and how to get restarted. She talked to me on a very regular, consistent basis to make sure I was clear on what I needed to do. In addition, she showed me how to develop new business.

In the first six months with Terry, I made $60,000 in gross commissions!

That’s how I know that mentorship works. I went from a struggling agent to a thriving, successful realtor earning six figures in 6 months. And it was all because I had the right coaching and was like a sponge, ready and willing to learn. Just like with my old broker, we don’t seek to diminish else’ shine. What we do intend is to develop our agents under the Take A Look Real Estate Broker umbrella so they reach a success point of $100,000. And with us, the sky’s the limit!

See, I was amazed by the fact that in only two transactions a month, I could earn $100,000 a year. And I realized that each transaction could be completed in less than 15 hours. That means 30 hours a month! Now that’s a far cry from when I worked 40 hours a week for less than $50,000 a year, feeling like I was giving up all my time. Plus, I had to wait 2 weeks to get paid and give up 20% to the government!

To give you an idea of some of the strategies we are using here at Take A Look, we invite you to join our Platinum Success Facebook group.

And as our special thanks, we are going to give you our 14 day strategy course… FOR FREE! Everyday for the next two weeks, you will receive an email focused on dramatically improving your business, setting your foundation.

Remember, we are better than halfway through 2018. Let’s finish the rest of the year strong!

Things Baby Boomers Should Consider When Downsizing

In today’s market, there is a massive phenomenon taking place in the real estate industry. The Baby Boomers, the generation of people born between 1946 and 1964 are downsizing. There are 80 million Baby Boomers and 10,880 people will turn 60 every single day for the next decade. This generation controls 2/3rds of the wealth, or 66 cents of every dollar. The pharmaceutical, travel and real estate industries are all vying for that wealth. When we look back over the many industries affected by the Baby Boomer generation throughout their lives, we discover that this generation is responsible for the explosion in the sales of Gerber products, the Ford Mustang and the Minivan!

Now they are making decisions to slow down and simplify their lives. Many are retiring, becoming grandparents, dealing with health realities and even taking a look at their nest eggs. For a great many, downsizing is the next logical step for them. However, selling one house to buy another isn’t something to be taken lightly. Taking the proper steps in a timely fashion can allow a client ease as they move into the next phase of their life.

Concerns for Baby Boomers

For Baby Boomers, there are three major concerns for them as they ponder downsizing. The first is that after so many years living in one house, many have accumulated so many material items that will require movement. Some of these things include clothing, furniture, art, appliances, important documents and even family memorabilia. With lots of stuff comes lots of products to move, store, sell, or even throw away.

The best thing to do would be to execute a process of storing and/ or selling your unnecessary items at least six months to a year before you begin the selling process. That way, when the time comes to move, you will be ready because you’ve let go of unneeded items over a gradual period of time.

Secondly, Baby Boomers must consider the condition of the house that they are currently living in. Things such as the roof, floors, walls and any damage or updates necessary to repair plumbing, electrical or foundational issues should be addressed. Understand that the condition of your home will affect your asking price and what a ready, willing and able buyer will pay for it. If you can budget for updates and repairs, or if your insurance company can be of assistance, begin assessing your home and make the necessary changes.

Finally, they are concerned with liquidation. If a homeowner is on government assistance, it might be hard for them to liquidate. It’s important that you consult with a real estate professional, such as those with Take A Look Real Estate Brokers, to help you navigate the terrains of such transactions.

Take A Look at Episode 6 of “Ask Theresa” where she shares powerful solutions and smart money moves for Baby Boomers who are considering downsizing. It’s a must watch.

Click here.

How to Find Your Home in 3 Shopping Days or Less

In a seller’s market, purchasing a home requires a different lens through which to see what’s what. Nearly a decade ago, the market was such that buyers almost thought that they could get something for nothing. Just like during the Great Depression, people with a little cash who got their hands on the plethora of cheap houses have amassed fortunes.

But in today’s real estate market, the seller holds the power. They own the small amount of inventory that you will have to compete for, if you really want it. It’s important that a buyer have the proper expectations set in their minds to find a home in 3 shopping days or less. In this article, we are going to explain those particulars.

Number One: Get the right professional

You’ve got to have the right Realtor. It just is what it is. A qualified, professional agent gives you so much access to properties in your city, as well as the conditions and situations that dictate their prices. An agent will help you assess your values, needs and resources to help you find the home that is right for you. But more importantly, an agent is going to make sure that you understand what it takes to be efficient with your time and money, while still beating out the competition. Remember houses are going fast.

Number Two: Know what’s up

Get the scoop on how to operate as a competitive buyer in a seller’s market.  Your agent should first understand 2 very important things: everything that your lender requires to approve your loan and everything that you require to buy a house. Loaded with that arsenal of information, your agent should be expected to do a search on the few homes that should fit your criteria, in the most optimal neighborhood, at a price point you can afford… with an appointment scheduled for you to see the home ASAP!

Number Three: Keep it or throw it

Because of the time constraints that a seller’s market forces on a buyer, you have to understand that there is no time to waste. Therefore, hemming and hawing over houses to the point of analysis paralysis is probably not the best use of your time. You should expect your Realtor to have found the closest matches to your home ideals. So if one of those houses doesn’t have all that you need in a home, don’t ponder it to death. Just throw it and trust that one of the homes on your shopping list will suffice. A good agent makes this possible, if your criteria is realistic.

Number Four: Meet it or exceed it

So once you come across the home that gives you goosebumps, one that has what you want and need, one that comes in a location and price that you can work with, now the next game begins. The rest of the homes on the shopping list should either meet or exceed the one that resonates with you. You see, now you have a standard. The next house that you walk into needs to be as good as or better than the standard. If it doesn’t meet the standard, don’t waste time walking around it, looking through it, and thinking about it. But, when you come across the house that beats them all…

Number Five: Make an offer and keep your fingers crossed

Immediately submit an offer. Know that lowballing in a seller’s market will not get the desired result. In this market, it would almost be considered an insult to waste the seller’s time in such a way. Make it a good offer that’s fair, and make sure that your agent would consider your offer to be competitive.

Keep in mind what your lender allows. The house should be in a certain quality of condition for the lender to approve the loan, and they will conduct an inspection of their own. As long as the seller discloses about the condition of the property, as long as the lender’s inspection goes well, and as long as there is clear title on the property, you won’t have to go back out into the market to shop for more homes.

Number Six: Understand the money

The asking price of the house is not the only price you will need to think about. In this market, seller’s expect what’s called earnest money, which is money that you give in good faith to prove how serious you are about buying the home. It’s typically a check for somewhere between $500 to $2,000. Without out this, the seller will not take you seriously, and probably be annoyed at having their time wasted when they could get a full offer and earnest money from a more serious and education buyer.

You will have to pay a downpayment that’s typically higher in a seller’s market than in a buyer’s market. Depending on the type of loan that you are approved to acquire, this could be anywhere from 3.5% to 20%. And though down payment assistance exists, you may or may not get access to it in today’s market. As well, in a buyer’s market, you were more likely to get sellers to pay closing costs. However, today, buyer’s that expect sellers to pay closing costs can expect their offers to be at the bottom of the stack. Depending on your credit score, some lenders may offer assistance on down payments and closing costs. But, know that this might rest on your budget.

In conclusion...

Agents with Take A Look Real Estate Brokers are trained to take your desires and needs for a home, and the requirements of your lender, and implement them into a plan of action. This plan of action should take 3 days or less to execute, and if done properly, you can boast buying a nice, new home, even in a competitive seller’s market.

If you are in the market for a new home and would like to talk to one of our professional agents, contact us!

4 Ways to Build Your Client List as a Real Estate Agent

As a real estate agent, building up your client list can be a daunting task, particularly for the untrained marketer, someone new in a particular market, and someone who might not be the most comfortable networker. However, success in this business requires the courage to take risks, think outside the box and to step out of your comfort zone. Luckily none of the 4 ways to build your client list that we will share in this article are unnatural and can really help you to see that marketing can actually be an enjoyable process.

1. The Business Card Approach

Not only should a business professional give away their business cards to potential prospects clients and vendors in their way, they should also be collecting the cards of other entrepreneurs. Business cards are a free source of contact information. Besides, most entrepreneurs welcome phone calls from “solicitors” because it’s also a networking opportunity for them. When you visit your local gym, neighborhood coffee shop or deli, or local businesses, or networking events, make sure to grab as many different business  cards as you possibly can. Choose one or two days a week to sit down and call the professionals on the cards, introduce yourself, create a casual conversation about their business, share information about your business, and then discuss ways that the two of you can build together. Be as much a value to their business as you would like them to be for yours. These entrepreneurs can become some of your greatest allies and sources of referrals.

2. Direct Mail Marketing

Direct mailers are an incredible source of business. When you canvass a neighborhood with an offer that can’t be refused by someone who is on the hunt for your services, your snail mail content might be right on time for them. Overall, creating a letter or flyer, or even a small educational tool can be a very cost effective way to communicate to a broad audience, build some awareness of your business, and build a momentum of call backs to the phone number that you provide them. But be advised that one letter will not do.  It takes a person between 5 and 12 interactions with a brand before they make a buying decision. Develop a direct mail campaign that includes repeat, yet consistent, and also relevant information that they can use to make a decision to become your client.

 3.  Email marketing

Of all online marketing platforms, email marketing continues to outperform them all. Email marketing outperforms social media engagement significantly, 50% more than Instagram and a whopping 120% more than Facebook. And most online marketing gurus say as a creed that “If you don’t have an email marketing strategy, you don’t have a business online”. By building a strong email list of contacts, you have the opportunity to communicate with your audience on a consistent basis while presenting your narrative to your targeted audience. It’s a great platform for sharing a newsletter, which is a staple to any business. It’s a great way to share news, properties on the market, and positive community mentions about your brand. It’s also an awesome way to give calls to action and to persuade people to do what you want them to, like call you, click a link, answer a questionnaire, or join your event. It’s also another cost effective marketing strategy to use with a powerful return on investment potential. 

4.  Social Media Marketing

Social media is an incredible place to market your products and services and to give credence to your brand as a real estate agent. It’s the space where you now have the power and potential reach to do what old school marketers did on television and radio, build brand recognition through media. The best way to begin your journey as an entrepreneur is to define your target or preferred audience and then brand yourself as the professional that this audience would resonate with. Let’s be clear, it’s not about being sales-y and pitchy on your social media accounts. It’s about positioning yourself as the optimistic expert.

People buy from those that they know, like and trust. By presenting them with valuable information such as relevant blog articles, digital educational tools (like an ebook), informative videos and podcasts, and relevant infographics, while presenting the highest, best and most positive version of yourself, you set yourself apart from the fast talking, “look at me” sales reps who care less about giving you value and more about filling their pockets. You set yourself apart as the compassionate, knowledgeable, and consistent professional that they can tune in to on regular basis. Besides that, posting on your social media platforms costs you nothing! And any marketing dollars dished out for social media ads are grossly underpriced today. By providing high quality content, to the right audience, with the right authoritative branding, you are taking benefiting from a potential reach of nearly 2 billion people that operate online. How can you lose?

6 Reasons Why You Should Become a Real Estate Agent

We at Take A Look Real Estate Brokers believe in empowering everyone that we serve. However, we also believe in empowered agents who are self-sufficient and thriving in their lives. In this article, we are going to share 6 benefits of becoming a real estate agent and the next steps to achieve your dreams using our industry as a platform.

Benefit 1: Time Freedom

Life is meant to be enjoyed and should allow you to become the highest, happiest and most effective version of yourself that you can be. With Take A Look Real Estate Brokers, Theresa Cray, the broker, can show you how to build a full-time income on part-time hours. She herself mastered the $100,000 a year formula on two transactions a month to buy her own time freedom back. Her goal is to teach the same formula to you!  We are firm believers that we should work to live, not live to work.

Benefit 2:  Uncapped Income Potential

Glass ceiling? Not a chance. You see, no one dictates an agent’s income to an agent. Whether the house is $45,000 or $2.5 million, your commission reflects that price, not what a boss or CEO says you are worth. Whether you sell 1 house or 10 in a month, your income potential is up to you. What kind of income do you think you would need to earn to upgrade your lifestyle, support your family, continue your education, buy or pay off your dream house, travel the world, or give back to the community? We’ll help you discover and define your values and the income goals to support them.

Benefit 3:  Tax Benefits

In his book called “Lower Your Taxes Big Time”, Sandy Botkins exposes how people who do not have a source of home-based income give back up to $8,000 to Uncle Sam every year. You see, tax laws are more favorable to owners of businesses and homes. They allow you to write off many of the expenses associated with ownership such as utilities, fuel, phone, and even meals. We suggest talking to a tax professional so that they can explain in detail the many ways that you can benefit from the laws that support businesses and entrepreneurs. Your tax return could look much better next year than it did this year!

Benefit 4:  Personal Development

Our goal is to provide with you the kind of development that makes you powerful in business and in life. From the books that we read to the trainings that we partake in to the culture that we are apart of to the gurus that we network with, you have access to everything that we employ to master our lives.  Also, the real estate industry and the transactions that you complete provide you with a wealth of education not limited to marketing, database management, finance and economics, personal investing, title laws, tax laws, insurance, staging and design, home improvement, inspections, appraisals, and even becoming an influential networker.

Benefit 5:  The Tools and Access to Become an Investor

As an agent, you have access to so many resources to make finding investment properties easier and to the professionals who are incentivized by your investment decisions. Firstly, agents have access to the Multiple Listing Service (MLS for short) which is like a marketplace for properties on the market and necessary information about them. You can learn key info about a property that will tell you how valuable and in demand it is on the market, as well as its condition. Also, you have access to the agents that are selling properties that you are looking at as well as other properties in their pipeline that might be a good fit for you! And when you build rapport with other agents, they are more than happy to reach out to you and give you the inside scoop.

Benefit 6:  Excitement and Fulfillment

Real estate can provide you with so many of the joyous aspects that are found in the lives of happy people. First, you own your life, your time and your income potential. Next, you develop your talents and skills that will make you a more influential person in your personal and professional lives. Third, you can finally afford all of the material things that you have been eying, such as your own home, a brand new car, an updated wardrobe, better birthday parties for your children, an education or retirement fund and that bucket list trip to Fiji. That’s not all! We have all felt the electric charge that goes through our hearts when we directly give or do something for another person that makes them better or happy. Imagine how much joy you could feel by changing their very lives?  You can actually get paid to make people’s lives, the community and the economy better, all by being a real estate agent… a great one.

What you need to do next...

Reach out to Theresa now!

NOW is the time for you to create change in your life. Not in a couple of hours. Not tomorrow. Not when you think you can afford it or find time to get moving. If you think you can’t afford to or don’t have time to become a real estate agent, don’t you think that means that becoming a real estate agent is exactly what you need do… now? 

Give Theresa a call now at 614-778-8503 so that you can experience the hope and inspiration that all aspiring agents experienced when joining Take A Look Real Estate brokers. You can also shoot her an email at admin@takealookbrokers.com. And remember, wasting time is really wasting your life, on procrastination.

Don’t play yourself. Pay yourself.

3 Tips to Downsize Your Home and Your Life

So you’ve been thinking about downsizing and getting a fresh new start.

Great! For empty nesters, retirees, and people who just need a certain level of change, downsizing can often be a wonderful way to initiate the process. It can provide you with a sense of freedom, because often when you transform one area of your life, all the other areas are transformed in the process.

You know how it goes. Paul and Miranda decide that they really want to embark upon a more exciting lifestyle. Their friends, Damon and Ashanti, always have great travel stories over dinner and they want some of that mobile, global juice in their glass, too. The thought of downsizing crossed Miranda’s mind, but it wasn’t until after another inspiring dinner with their friends that she decided to ask Paul his thoughts about it. She was starting to feel a bit restless since their daughter, Kaitlyn, had gone off to college at Bowling Green. And since Paul was on the brink of retirement from his 20 year role as an advertising consultant, it actually made sense to him, too.

For most people, downsizing isn’t just about purchasing a smaller home. It’s about following your imagination into a world of less waste, clutter, confusion, and every part of your lifestyle that isn’t what you envision for yourself.

Here are 3 tips to consider in making a transition to a home environment that suits your changing lifestyle. And if you stick around, you’ll learn about an interesting economic opportunity to downsize and supplement your retirement income in the process.

Tip 1: First downsize your mind.

In today’s world of global, technological expansion, we as humans have more access to information than at any time in human history. Our ability to make new, like minded friends in far away countries, heal people with amazing new medical technology, and even gain access to innovative productivity solutions at the tap of a button prove that the information age has been of huge benefit to modern society.

However, the flip side of this progress is information overload! Social media gives us access to so many people with so many opinions, rational or otherwise. Thousands of television channels provide us not only with a variety of entertainment choices, but also the dueling narratives of the corporations that control the media. In a 1 mile stretch down streets like Broad or Main, we’re bombarded with advertising billboards, political bumper stickers, and so many restaurant choices that your taste buds dry up before you even sit down to eat.

To downsize your mind is to take back your clarity and sanity, and to decide what information is productive, necessary even, to your life experience. Are there social media applications that seem to consume your day and drain you of positivity and focused performance? Yes, knowing what’s happening around the world is important, but is watching national and international unrest on a nightly basis taking away from things you could be learning, like how to speak Portuguese or how to play the didgeridoo?

For some, the downsizing of your mind isn’t even about technology. Are there people in your life that you could really take a break from, even eliminate from your inner circle? What about that job that you despise. Isn’t it time to finally find something that fulfills you and employs your talents and passions?

Moreover, for all of us, some of the downsizing needs to be self reflective. Our own beliefs and habits can hinder our efficiency and creativity more than the ugly faced troll that insulted your heartfelt Facebook post. Are you harboring negative beliefs about yourself or others that are clearly no longer serving you? Do you have unhealthy habits that affect your health, relationships and finances?

Begin to take inventory of the information you are processing through technology, relationships and entertainment and decide which things really empower you and toss out those that don’t.

Tip 2: Downsize your clutter.

Let’s talk about that “catch all” drawer in your kitchen with the pens, business cards, sticky ketchup packets, bandaids, maroon lipstick, hammers, and the M.C. Hammer cassette tape “collectible” from ‘91 that you plan to play for your future grandchildren. You might even be more like the author of this article that thinks Architectural Digest magazines are as important as vegetables, and has to resell half her book collection back to Half Priced Books every year. Or maybe you think that all those slacks from the Men’s Warehouse that you bought on sale, two years ago, will fit you after you drop 15 pounds!

Unless you are the neatest most organized person on this side of the Erie, its possible that you have some clutter that you need to let go of. I get it. This is also a mind thing. We keep extra trinkets, gadgets, doohickeys and whatchamacallits, because we think we’ll actually need them or use them again. In other cases, subconsciously, it’s a connection, or even a protection mechanism, associated with our pasts. Either way, we have to know when enough is enough.

Clearing out the spaces and places in our homes can be such a rich, rewarding feeling. Healthy energy can flow freely throughout the crevices, corners and closets leaving us with a sense of calm. As well, when our home is clutter free, our clarity is heightened, as well as our ability to feel at peace in a home that isn’t nagging for this or that to constantly be done.

Consider going through your closet to eliminate extra items that you don’t need any longer. Think about those drawers that when emptied could house a new pair of nice cooking utensils. Throw out all of those old things in the garage that collect dust and cobwebs. Clear out the bathroom cabinets of those outdated hair products and toiletries. Hair spritz! Really? We need to stop it. By the way, I promise you don’t need to hold on to all those “magazines”. Your wife really hates them.

Overhaul your home and then just watch how much more alive you feel knowing that your house is less congested.

Tip 3: Downsize your home.

Did you know that the FHA (Federal Housing Authority) has a program for people who are looking to downsize that could potentially eliminate having to making a monthly payment at all? For people who are 62 or older, the Home Equity Conversion Mortgage program (or HECM for short) is a reverse mortgage solution that enables you to use the equity in your new home as monthly mortgage payments. For some people, this is an excellent source of supplemental retirement income and a smooth downsizing transition into a home that suits your life better.

There are certain rules and guidelines that must be met to qualify for this program. But as long as you do, this could potentially be a perfect fresh start to a new, exciting and stress free chapter of your life.

Reach out to Theresa Cray, broker with Take a Look Real Estate. She’ll give you all of the information that you need in order to understand the program, find out if its the solution to your downsizing needs and shepherd you through the process successfully. She’s been in the real estate industry for over two decades and can boast a vast array of experience, knowledge, education, and compassion. Her passion is for the people and she uses every amazing tool in her collection to fulfill her client’s real estate needs and to make sure that their lifestyles and livelihoods are markedly improved through working with her.

If you would like to have an inspiring conversation with her about all of the resources available to you so that can downsize your lifestyle with ease and success, complete the form below. We will also make sure to send you our monthly newsletter so that you can get the inside scoop on Columbus real estate. Besides you can impress your friends at the cocktail party with all your newfound economic knowledge. As well, tune in to the Take A Look Real Estate Brokers Facebook page by clicking here and check out the “Ask Theresa” real estate live stream every Wednesday at noon. She might even be able to answer your questions live!

Sign up for Theresa's newsletter below!

How to Find the Right Home

What is the “right” home?

But the word “right” is relative, isn’t it? Wouldn’t you say that what you would consider to be “right” in a home is vastly different than what Cookie from Empire would consider “right”, or what your co-worker, Barry in accounting, would consider “right”? So for the purposes of this blog, we will just use the word “right” as if you are the only person in the world. Our hope is that when you finish this simple mental process, you will understand how these factors affect your life and be prepared for the next step of the home buying process.

Find that house. But first, know thyself.

With the purchase of real estate, particularly a home, comes some emotional and environmental realities that contribute your life experience.

Let me explain it this way:

Curtis and Monique are considering buying a house in a brand new community on the East side that’s all the rave. It’s a 4 bedroom, 3 and a half bath situation with hardwood floors and a finished basement. And at that price, its all that Curtis, a newly graduated attorney, could have ever wanted. Meanwhile, Monique, a sales rep for a tech company in Grandview, was worried about her morning drive, not having a large master bathroom, and being too far away from her 3 sisters. Besides, she “haaaaates” cookie cutter new builds.

So is it fair to say that going inside yourself, getting real and clarifying your priorities are the best first steps to buying a house?

Let’s Get Real.

...real about what we want and need that is. Pretend you have one of those fancy cameras. Let’s zoom out real wide with a look at your life and goals and slowly zoom in to get a close up of the house that fits your wider view. Oh, and if you have a sheet of paper and a pen, you can jot some notes.

Location

Depending on your career, relationships, educational needs and lifestyle, all neighborhoods aren’t built to be the same. Think about your career. Your job or business makes possible almost everything related to your lifestyle. For most of us, it takes up a large portion our time. The commute to and from work is also something to consider.

How far of a commute are you comfortable with?
Are there people that you are responsible for that require you to be able to get to them from work efficiently?
Do you work from home, in which case amenity over location is more important?

Think about your relationships. Your family, your friends, social relationships, and your involvements, are all apart of this equation. For some, a Saturday afternoon includes volunteering at a homeless shelter, their sons’ soccer tournaments, a weekly hair appointment, dinner at a seafood restaurant, and a movie with the family. Still others are content on the couch in their sweats, an Ohio State jersey, a greasy pizza and a remote.

Do you find that your life’s social involvements tend to take place on one side of town than more than others?
Are you caring for family members?
Do you prefer living where the action is or in a more secluded environment?

Think about your educational needs. Maybe you are a graduate student at Ohio Dominican University and intend to stay in the city for a while longer. Maybe you have three small daughters and are planning for how their young minds will be developed. You could have a son on a football track to land a scholarship, which makes a competitive school the goal. Depending on the intensity of the studies or the extra-curricular activities, you may find that you tend to gravitate towards a certain area of town.

Do you have children or are you planning a family? Is there a particular educational path that is best executed in a particular school or district?
Is your child devoted to any significant extra-curricular education activities on particular side of the city?
Are you yourself in a particular educational program that requires you to be on a certain side of town frequently?

Think about your lifestyle. I bet you are the chic, artsy type that loves the energy near campus. No, wait! You love the coziness of Gahanna. Hmmmm... actually, you seem more like a... well, only you can define it I guess. Certain parts of Central Ohio host amazing seasonal festivals that bring communities together. Other parts are hoity-toity and wouldn’t dare be caught hosting anything of the sort, but have amazing early 20th century tudors. Still others can boast the local Walmart as its big “see and be seen” event, where barbecue and beer can be smelled in every direction.

What kind of things do you enjoy doing or would like to get more involved in?
Are you more of an adventure seeker, a remote clicker, a do-gooder, party hopper or a baby bottom wiper?
What side of town do your preferred or required activities tend to take place?

Comfort and Amenity

Now, take your imaginary camera and zoom into your vision of a home. Let's discuss some of the things about the house itself that are necessary to you and your family. There are a few factors that need to be considered. Things such as number of people in the household, style, health, bells and whistles and lifestyle, are all very important to most people because these things contribute to whether or not people feel comfortable in their spaces.

Think about the number of people in your home. You might be single, newly married or a family with 6 kids! Maybe there are just two of you now, but expect to grow a family pretty soon.

How many people will be living with you?
How many bedrooms do you think you and yours need to be comfortable?
Do you anticipate more or less people living with you in the near future?

Think about the style of house. For some, smaller spaces are cozier. Others like a nice open floor plan for family congregation and entertainment. Still others are into lots of windows and natural light, in a modern design. But then someone else may prefer an older house with charm, and lots of wood paneling. It really is up to you.

What kinds of layouts tend to make you feel happier?
Is there a certain amount of light or colors or textures in a design that you prefer?
What about the age of a home and the style considerations that come along with an older house?
Are you a new ager or more retro in your tastes?

Think about your family’s health. Though the goal is to remain as healthy and well as you possibly can, for as long as you can.  The truth is, illness is something most families will face. In some cases, someone in the home may require continuous care and the home has to be able to accommodate.

Do you need a home that has enough space and flow for health equipment and personal transport systems like, wheelchairs?
Is anyone in your family mentally or physically challenged and require certain accommodations for mobility, the tendency for emergencies, and developmental challenges?
Does your home need to be child friendly and safe to prevent accidents for tiny ones that tend to have lots of energy?

Think about the bells and whistles. These days, there are so many types of amenities that provide comfort and convenience. Some people are concerned with making sure that the house is tech capable, and can all be controlled with a phone app. Others are more concerned with comfort and relaxation. Maybe others care about the aesthetics and are in it for style only. What’s important to you?

Are there tools within a home that you find will make your life more convenient including technology, design layout, navigation, and entertainment?
Do you believe a home is a haven for relaxation? What areas of the home would you like to have those sorts of features available to you?
Is style the most important consideration for you?

Think about lifestyle. The way that you choose and/ or enjoy living your life requires deep consideration as it relates to the purchase of a home. From the people that you interact with, to your career, to your children’s activities, you need to know the kind of house that will support such a lifestyle.

Are you big into entertaining and require a certain type of kitchen, living area or outdoor space?
Do you need a lot of storage space to house the tools of your many activities such as sports, gardening, books, and work/ creative projects?
Are you a homebody that just wants available everything you need in an organized manner?
How much time will you spend at home? What’s important to you when you are home? What's important in a home when you are away?

The Next Step

Knowing your own personal needs in a home is a great first step to narrowing down the priorities for your purchase. However, the next step is obviously to find the right professional who understands the Columbus and Central Ohio real estate market. Theresa Cray has been a super star realtor for over 2 decades and has worked in just about every community in the city. Not only does she understand the programs available for first time home buyers and the great new build communities around town, she also has a streamlined process for getting you from hopeful buyer to qualified homeowner. She has solid relationships with lending institutions, insurance agents, contractors, landscapers, new build communities, and unique funding organizations. No need to go this process alone, or without the best kind of agent to have, one with diligence and commitment.

If you would like to speak with Theresa more about the process of buying the “right” home for you, fill out the form below. She will get back to you as soon as possible for an easy going conversation about your desires for homeownership. She will also offer a plan of action to get you from A to Z. We’ll also shoot you the link to our facebook page where Theresa is launching her “Ask Theresa” livestream every Wednesday at noon, and our monthly newsletter packed with awesome real estate tips and resources.

6 Tips to Help You Find a Great Realtor®

You’ve gotta be smart to find a great Realtor...

...or at the very least, know what to look for and the right questions to ask them. You should expect a real estate agent in Columbus, Ohio to use ethics, education, experience, organization, and influence to get you in or out of the house that you want. Because it affects your pockets, you should know some important things about a Realtor and how they intend to help you before trusting them with your business. Pay close attention. This part is important.

Here are 6 tips that will help you choose the right Realtor:

1. Experience

To be considered a professional, one has to have education, skill level, experience, and wisdom. A real estate professional should be invested in the art and science of real estate, constantly increasing their knowledge and mostly out of the office working on transactions.

Has your agent closed enough deals to know the ins and outs of the game?
Do they have the confidence to resolve common real estate obstacles?
Have they developed a positive rapport with other agents, contractors, inspectors, etc.? And if the agent is newer (all great agents were once new), do they have a team of  professionals that can be called in for support when answering tough questions and negotiating complex deals?

2. Protection (Fiduciary Responsibility)

Protection by a real estate agent comes in the form of making sure that everyone with access, interest and involvement in your transaction respects you and treats you fairly. From protecting your house from unscrupulous, nosey neighbors to eliminating tire kicker offers, a great Realtor will honor your asset and your safety. From asserting your bargaining power to steering away from price gougers, a great Realtor will uphold your boundaries.

Pay attention to how she manages her time and how well she respect yours.
Do you get the sense that she cares about what’s best for you or that all she can see is the profit?  
Google any reviews on her service. Check for any record of complaints.
Does she care enough to operate her business properly and provide you proper service?

3. Knowledge

Imagine wondering why that grouchy old man won’t sell his house for less than $280,000 when it’s clearly only worth 250,000 max and still on the market over a year later. Then imagine your Realtor calling you about a house that just came on the market, with more land but less sq. footage than Mr. Grouchy’s, though similar in style, that requires a little more work, is in a quiet neighborhood, and is only $240,000. Oh, and by the way, the seller’s agent is also listing a 4 unit building with a seller that is open to creative financing… (you did say you wanted to start investing right?). And did he mention that rents in that area typically run between $800 and $1200 a month and he can introduce you to his attorney to talk about lease options. You get my drift here?

Is your Realtor invested enough in real estate to stay abreast of current trends, inventory and conditions?
Does he clearly communicate and exercise common practices so as to avoid headaches?
How much does he know about the neighborhoods and communities in your city?
Can he site sources for where he arrived at his facts and figures?
Does he know exactly where to turn for answers to questions that he isn’t privy to?

4. Access

Realtors have secret wands that they wave when you agree to work with them. Those wands open up access to a magical new world of available properties, marketing tools, networks of helpful people, qualified buyers, financial resources, market awareness and negotiating power. They are trained to use these resources as effectively as possible, especially since you’re paying for those services. But all real estate agents don’t necessarily utilize these solutions to the best of their abilities or to your advantage. You deserve better.

Have them provide you with a marketing plan, complete with all of the platforms and systems that will be used.
Does she easily refer you to related professionals such as mortgage brokers, contractors, and home warranty reps?
Can she quickly provide you with a current analysis on a certain neighborhood that you’re thinking of buying in?  
Is she able to provide you with a wide look at all available real estate inventory in Columbus and current market trends?

5. Relationships

You’ve watched the scene before. The lady at a Columbus diner is ranting about how she asked for gluten free pancakes, but of course the “ditz” brings out regular pancakes. The manager comes to the rescue with a twinkle in his winning smile. When all is said and done, the customer is happily enjoying her weird pancakes with no tab and a free appetizer coupon for her next visit.

Isn’t that kind of how you expect a great Realtor to behave? He should be fostering positive relationships with buyers, sellers, agents, attorneys, lenders, inspectors and everyone else in the industry. Besides, all transactions aren’t perfect and virtually none are completed without some kind of glitch or disagreement. Your Realtor should have enough rapport and influence with clients and professionals to inspire positive results, even in tough negotiations and in the face of conflict.

Is he well respected by other agents in the industry? Would they work with him again?
Does he believe in and truly exhibit his ability to negotiate?
Can he maintain his composure even in tough conversations?
Is he constantly networking and involved in opportunities to build his rolodex?
Does he believe in as much fairness as possible?

6. Management

Great realtors maintain some sense of order that makes them efficient. Whether they have scale through the people that they employ or the systems that they use, everything operates with a sense of flow. Transactions come equipped with sensitive paperwork, research, phone and email correspondence, marketing, legalities, and a trail of people that must be appeased before anything closes. You need to make sure that your agent manages the administration of your transaction with discretion, time efficiency and order.

Do they have a team of professionals that serve them?
If they operate alone, are their systems efficient enough to complete tasks properly and on time?
Are they constantly losing documents or missing voicemail and emails?
Do their document and file management systems operate productively?
Is their general personality reflective of a person who is energetic and fluid or tense and overwhelmed?

But wait! Have you heard?

There’s this incredible new livestream coming up on Facebook. Its called “Ask Theresa.” Every Wednesday at noon, Theresa is going to answer your real estate questions. What better way to finally get connected with a great realtor, get to know her awesome agents, and learn more about real estate. She’s going to tell you what’s happening around Columbus, Ohio in areas such as:

• Neighborhood values
• School districts
• Buyers vs. sellers markets
• Homeownership programs
• New builder companies
• Home staging for sellers
• Preparing your finances for purchase
• Revitalization zones to invest in
• Property Management
• And so much more!

Do you want Theresa to answer one of your real estate questions on an upcoming Facebook livestream. Ask it below and we'll email you the link to the Take A Look Real Estate page where the show will take place!